SAPPHIRE360 is an advanced analytics platform for real-time, personalized engagement across channels like WhatsApp, Email, SMS, Phone Call etc. Users can design conversational flows with sentiment analysis, create multi-channel "journeys" with automated responses, and utilize A/B testing and generative AI for optimized interactions.

The platform also offers survey tools and in-depth analytics, making it a comprehensive tool aptly dubbed "A marketer's compass". Whether you're navigating the bustling streets of WhatsApp or the scenic routes of Instagram, SAPPHIRE360's compass ensures you're always heading in the right direction.